/// Head to head

Hound vs Origami

Origami is the closest product to Hound in spirit: a YC-backed agent that searches live sources per query instead of selling you a stale database — the same wedge against Apollo and ZoomInfo, aimed at the US market at VC scale, with sending built in. Hound is the UK-first version of the idea: grounded in official registries (Companies House, Brazil's CNPJ), able to target the gaps that make a business worth pitching (no website, weak reviews, dated tech), able to watch a search on a schedule, and honest about cost before every hunt. If you run a US team that wants search-to-send in one tool, Origami fits. If you sell to UK businesses and want to know why each lead is worth your time — and what it costs before you spend — that's Hound.

Choose Origami if

  • ·You want built-in sending: their Sequencer (10-step email/social cadences) is free on every plan
  • ·You prospect US B2B people at scale — they claim 350M-profile people search by title, seniority and tenure
  • ·You want team workspaces with unlimited seats on a flat workspace price
  • ·You want a big free tier to play with (1,000 one-time credits, no export)

Choose Hound if

  • ·You target the gaps a live search can see: no website, broken or dated site, weak reviews, no booking system — filters Origami doesn't offer
  • ·You want official-registry grounding: Companies House incorporation-window hunts and Brazil's CNPJ registry, not scraped approximations
  • ·You want a search that keeps running — scheduled watches with new-lead alerts; Origami is one-shot searches only
  • ·You want intent leads from Reddit and the open web — people literally asking for your service
  • ·You want the cost shown before every hunt: unpredictable credit burn is their most-cited complaint
  • ·£ pricing, UK sources, and a demo you can run without signing up

01 / side by side

The differences that matter

What it is
OrigamiAI research agent: prompt → live multi-source search → spreadsheet of leads, with sending built in
HoundLive lead-discovery engine: prompt → live search → scored, qualified leads with drafted openers; you send
Core thesis
OrigamiLive search per query, not a static database — same as Hound
HoundSame thesis, UK-first: registries, gap filters, intent posts, and monitoring on top of the live search
Gap-targeting filters
OrigamiNot offered — no "has no website" or review-age targeting
Hound15 filter fields: website presence and age, reviews, rating, tech platform, hiring, FSA hygiene
Official registries
OrigamiUS state trade-license checks; no company-register grounding
HoundCompanies House (incl. incorporation-window and recent-raise hunts) and Brazil's CNPJ registry
Monitoring
OrigamiOne-shot searches — no scheduled or repeated hunts
HoundWatches: any hunt on a schedule, new-lead alerts to email/Slack, billed only for genuinely new leads
Qualification
OrigamiICP-match score 0–100, no visible reasoning
HoundFit score with the why: reasons, pitch angle, disqualifiers — plus a floor so you only pay for qualified leads
Cost transparency
OrigamiCredits per lead/contact/enrichment; unpredictable burn is reviewers' top complaint
HoundExact estimated cost on a confirm card before every hunt runs; per-success pricing on email reveals
Sending
OrigamiBuilt-in Sequencer, free on all plans — their biggest genuine advantage
HoundDrafts the opener; sending stays in your tools by design (export to your sender of choice)
Market focus
OrigamiUS-centric: state licenses, Crunchbase funding, USD-only pricing
HoundUK-first: Companies House, FSA hygiene ratings, £ pricing, PECR-aware drafting
Try before signup
OrigamiHomepage prompt box leads to a sign-up wall
HoundFull live demo on the homepage — run it without an account
Pricing
Origami$29–499/mo per workspace (unlimited seats), 1,000-credit one-time free tier
Hound£19–99/mo, free Scout tier with a full qualified hunt included, cost preview on every run

Competitor details compiled July 2026 from vendor pages, review platforms, and independent accuracy tests. Spotted something out of date? Email us and we'll fix it.

02 / straight answers

Common questions

Aren't Hound and Origami the same idea?

The core thesis is the same — search live sources at query time instead of reselling a decaying database — and both attack Apollo/ZoomInfo on freshness. They diverge in market and depth: Origami is US-centric with built-in sending and people-data breadth; Hound is UK-first with official registry grounding (Companies House, CNPJ), gap-targeting filters (no website, weak reviews), Reddit intent discovery, scheduled watches, and a visible qualification rationale per lead.

What does Origami do better than Hound?

Sending and US people data. Their Sequencer (multi-step email and social cadences with a shared inbox) is free on every plan, and their people search claims 350M profiles filterable by title, seniority and tenure. They also offer team workspaces with unlimited seats. If your workflow is US B2B outbound from search to send in one tool, those are real advantages.

Can Origami find UK businesses with no website?

Targeting by what a business lacks is the difference. Origami searches live but doesn't offer gap filters — you can't ask it for "cafés in Leeds with no website" or "restaurants with a hygiene rating below 4". Those filters are Hound's core: website presence and age, review weakness, tech platform, hiring, and official FSA hygiene ratings, checked live per hunt.

How do the prices compare?

Origami runs $29–499 a month per workspace with credits spent per lead, contact and enrichment — and unpredictable credit costs are the most-cited complaint in early reviews. Hound runs £19–99 a month and shows the estimated cost of every hunt on a confirm card before it spends anything; email reveals charge only when an email is actually found.

03 / more comparisons

See the difference on your own city.

Run one hunt. Every lead found live, scored, and timestamped — nothing served from a database.

Hound
Hound

AI agents that find the businesses and buyers who need you, everywhere online.

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